Independent dental practices — when a new patient LTV sits in the $1,000–5,000 range, every missing review and every broken page is real money. We run the web presence that makes you the obvious choice.
Aspen Dental, Heartland, and the corporate DSOs pour money into local SEO. You're competing against marketing teams of 40, with a front desk of 2. The answer isn't outspending — it's ranking where they don't.
72% of patients check Google and read reviews before calling. A 3.8-star average loses bookings you'll never know about.
Most dental sites have a 'request appointment' form that nobody checks. Real bookings happen when patient portals, call tracking, and your site actually talk to each other.
Every service below is tuned for dental practices specifically — not a generic marketing stack bent to fit.
Trust-building design, connected to your real booking system.
Dental sites need to feel clean, safe, and professional — and then get out of the way of booking. We build around the 3 screens patients actually need: services, team, book.
See how we run this service →Rank for "dentist [town]" and "family dentistry near me".
Dental SEO rewards specificity. We target the exact procedures + geography your ideal patients are searching — emergency dentist, pediatric dentist, Invisalign, teeth whitening — at the town level.
See how we run this service →From 50 reviews to 500 — the compounding practice-growth engine.
Dental reviews compound harder than almost any industry. We install a post-visit review request (texted after the patient leaves), response templates, and a monthly system for keeping the profile fresh.
See how we run this service →Get recommended when someone asks "best dentist in [town]" to an AI assistant.
Health-adjacent queries are moving to AI search faster than most categories. We structure your content — bios, credentials, procedure explainers — so ChatGPT and Perplexity cite your practice by name.
See how we run this service →Dental practices don't currently qualify for Google Screened. Google Screened was extended to some healthcare categories in pilot programs, but general dentistry, orthodontics, pediatric dentistry, and oral surgery aren't in the eligible list as of 2026. (We track this — if Google adds dental to Screened, we'll move fast on the application.) For now, the trust signal that moves dental discovery is review volume + practitioner Person schema with credentials, both of which we run as part of the retainer.
Hand-picked links for operators in this industry — some ours, some not. We only link to stuff we actually use or recommend.
The ADA's practice management resources — genuinely useful operator content, not just marketing fluff.
Google's own guide to how they evaluate health content. Required reading if you're serious about dental SEO.
How we approach SEO, specifically how it applies to medical and dental practices.
A 15-minute call. We'll tell you exactly what we'd do for your business, and what it would cost.